While traveling throughout Italy, it is without question that you will hear the phrase “Fare un’aperitivo!” amongst locals. The word aperire is of Latin origin, meaning “to open”. Translated literally, “fare un’aperitivo” is “to have an aperitif”, or to open your palate, thus promoting proper digestion.

The art of enjoying a pre-dinner drink has become a tradition that is incorporated into the daily routine of Italians and provides the opportunity to enjoy sacred time spent amongst family and friends. Aperitivi Italiani has had historical significance in the Veneto and Lombardia regions of Italy in particular that dates back hundreds of years. Outside of these regions, the aperitivo is certainly known, but it does not have the same element of tradition that is incorporated into daily routine as it does in Northern Italy.

You may be thinking to yourself, “Oh! This is Happy Hour!” Although aperitivi Italiani can resemble American “Happy Hour” in some ways, unlike Happy Hour, enjoying aperitivi Italiani is not something that people take part in only on occasion or in the hopes to drink more for less. You won’t receive a discount on aperitivi the way that you will during Happy Hour; most aperitivi are between 3 Euros – 8 Euros and to fare un’aperitivo is considered an experience that is cherished each day between 6 – 9 p.m. as a way to unwind from life’s daily stressors and connect with those who matter most.

Traditional aperitivo cocktails are lower in alcohol content than other drinks are and are usually combined with a small plate of chips, crostini, olives, cheese, cured meats, or the like. Some of the most popular aperitivi Italiani are:

  • Aperol Spritz
  • Vermouth Rosso
  • Campari
  • Wine
  • Negroni
  • Prosecco

In Venice, the absolute best places to enjoy aperitivi Italiani are:

  • Bar Duchamp
  • Bacareto Da Lele
  • Bar Alla Toletta
  • Cantina El Bottegon
  • Bar Al Canton (Santa Marta)
  • Caffe Rosso
  • Caffe Imagina
  • Caffe Noir

The next time you’re in Italy, step into a local bacareto and fare un’aperitivo as you take part in one of Italy’s most cherished cultural traditions. After all, you’re in Italy – sit back, relax, & enjoy la dolce vita!

Cin Cin!

How We Travel

Learn More
  • Motorcycle

    Ride your way: custom tours built for adventure, created by motorcyclists.

  • Self Drive tour in Europe
    Self Drive

    Hit the road your way: itinerary, car, accommodations, sights, and tours. But let us do all the heavy lifting.

  • Chauffeur 1

    The freedom of your own private car, the luxury of your own personal guide. And the very best hidden secrets.

  • funny mural of school children in uniforms
    Scheduled Tour

    For travelers who prefer to join a small group tour, we offer scheduled tours.

  • Train going over bridge next to waterfall

    Convenient, comfortable, oozing with charm. With a front-row seat to some of the most beautiful scenery in the world.

  • Young people overlooking scenic area in Europe
    Private Group

    The trip of a lifetime, personalized just for your group of friends, family, or organization down to every last detail.

  • Honeymoon coupe drinking wine by ocean

    Every tour is different, perfectly matched for every couple. Crafted by a team who is as excited about your honeymoon as you are.

Ilulissat: The Magical World of Icebergs

5 Days | 4 Nights
Arts and Culture

Greenland is a special type of exotic, with icebergs, whales, huskies, the midnight sun, northern lights, and Inuit culture and traditions. This is one of the few places in the world where you have the opportunity to witness old traditions hand in hand with a modern Greenlandic lifestyle.

Starting From $5,751 per person based on double occupancy

In the Footsteps of Martin Luther

9 Days | 8 Nights
Arts and Culture

Explore significant sites in the life of Martin Luther, while delving into the history and culture of Germany. You’ll enjoy independent travel by car, with private touring with local guides along the way.

Starting From $3,539 per person based on double occupancy
Freiburg in Germany

Mountains and Metropolises of Germany & Switzerland

15 Days | 14 Nights

Embark on a magnificent 15-day journey through the enchanting landscapes and vibrant cities of Germany and Switzerland.

Starting From $5,951 per person based on double occupancy

By-Your-Side Service℠

Our personal concierge service and mobile app

Europe Experts

Custom Europe Experts

Experts in planning truly customized trips

Without Compromise

Value without Compromise

High-touch inclusions and customized experiences

Consistency with Individuality

Consistency with Individuality

You’ll always be met with the highest standards

Let's Get Social